Market study, competitive analysis and ecosystem mapping
You need to size a market, understand who already operates in it and decide whether to enter it. A traditional firm will quote three months and a six-figure fee. Hymeria delivers a board-ready market study in 5 to 10 days, for a fixed fee starting at €5,000. A domain expert frames the question, challenges the analysis and presents the conclusions to you, with our dedicated AI agents to prepare the production.
When to Run a Market Study
A market study delivers clear ROI when strategic decision-making is blocked by information gaps, and the exposure of an uninformed decision is substantially higher than the investment in research. Key engagement scenarios typically include:
- Entering a new country or regionSizing the addressable market, understanding local players, regulation and route to market, and assessing the viability of the investment.
- Launching a new product or service lineMeasuring real demand, identifying who already answers that need, and positioning the offer against them on price and value.
- Preparing an investment or acquisitionDelivering the evidence-based market insights needed to back up your business plan and validate board-level financial projections.
- Challenging an internal assumptionProviding an objective, third-party validation for markets under consideration before committing significant budget.
Deliverables
We provide actionable, C-suite deliverables tailored for immediate execution and governance approval.
- Executive Briefing (1 page). Core answer, strategic recommendation, and confidence score.
- Market Fundamentals. Fully sourced market sizing, growth drivers, and structural barriers.
- Competitive Landscape. Player mapping, strategic positioning, pricing dynamics, and playbook analysis.
- Customer & Demand Profiling. Key segment behaviors, spending patterns, and underserved market needs.
- Decision Framework & Stress-Testing. Final recommendations based on key assumptions and drivers.
- Partner-Led Working Session. A direct strategic discussion with the expert who led the project, to validate the recommendations and the action plan.
Led and Validated by Senior Domain Experts
High-velocity market analysis and recommendation require deep industry authority. Every engagement is led by a dedicated sector specialist with direct operational experience rather than theoretical knowledge. They actively direct the engagement from initial scoping through final executive debrief.
- Upfront Strategic AlignmentThe domain expert joins the initial scoping session to sharpen the primary research question, ensuring alignment with your core decision drivers and timelines.
- Expert-Driven SteeringResearch direction is guided by proven market judgment. The expert actively monitors findings in real time, refining hypotheses and refocusing scope as data emerges.
- Rigorous Analysis & Field ContextEvery finding is stress-tested against real-world dynamics. The expert enriches desk research with unwritten market realities, nuanced context, and operational foresight.
- Direct Expert AccessThe final strategic debrief is delivered directly by the expert who oversaw the analysis, enabling high-level Q&A with the specialist accountable for the output.
High quality standards, global coverage. Our global network spans specialized verticals, allowing us to deploy deep expertise across diverse markets.
Our Engagement Process
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Phase 1 · Day 0 · 1 hour
Strategic Alignment
Co-scoping session with your Engagement Director and dedicated sector specialist to align research scope, governance, deliverable formats, and budget validation.
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Phase 2 · Days 1–3
Accelerated Research Sprint
Comprehensive intelligence gathering across regulatory filings, industry data, and industry publications, combining AI-driven data processing with senior expert direction.
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Phase 3 · Days 3–7
Analytical Stress-Testing
Deep-dive analysis where the sector specialist validates data sources, tests key hypotheses, and incorporates unwritten market dynamics.
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Phase 4 · Days 5–10
Executive Debrief & Delivery
An interactive strategic working session led directly by the domain specialist to translate insights into clear decision parameters.
Budget & Delivery Architecture
- Transparent fixed pricing. Fully aligned commercial scope agreed before we start, guaranteeing complete budget certainty and total alignment.
- Optimized execution. Speed is driven by process design. Advanced AI automates large-scale data gathering and synthesis, allowing senior domain experts to focus exclusively on strategic steering, source validation, and field insight.
- Decision-oriented. Built specifically for defined, high-stakes strategic choices. Should your request require multi-month, large-scale primary field studies, we outline this upfront during our scoping assessment.
Frequently asked questions
How long does a market study take?
Five to ten working days from the scoping session, depending on scope. A standard engagement runs in five days; studies covering several countries or requiring expert interviews run closer to ten.
How much does a market study cost?
Standard engagements start at €5,000 and run to €10,000. Complex engagements range from €10,000 to €15,000. Every engagement is fixed fee, agreed before we start.
Who actually does the project?
A domain expert from our network, chosen for your sector, owns the engagement: they qualify the need, steer the production, challenge and complete the analysis, and present the findings to you. AI drives the collection, structuring and synthesis, and our expert challenges, validates and enriches the analysis.
How is the expert selected?
By subject. We assign the expert whose field matches your question, and we identify them at the scoping session so you know who will be working on your study before you commit.
What do I receive at the end?
A board-ready deliverable: executive summary, market analysis with sourced data, competitive mapping, and a recommendation with its underlying assumptions. Delivered in slides or as a document, and presented by the expert who validated it.
How is this different from a traditional consulting firm?
You get a sector expert on the analysis instead of a pyramid of junior consultants, weeks become days, and the fee is a fraction of a traditional engagement. The trade-off is scope: we answer a defined question precisely rather than running an open-ended multi-month programme.
Which markets and sectors do you cover?
Specialized in Western and Asian B2B and B2C verticals. Should a question exceed our scope, we establish this upfront during initial alignment to ensure strategic clarity.
Accelerate Your Strategic Decision-Making
Book a one-hour scoping session with an Engagement Director to frame the scope and deliverables expected, fix the delivery timeline, and confirm engagement feasibility.
A one-hour call with an Engagement Director, free of charge and free of commitment.